Simplifying Complexity, Designing for Impact
Simplifying Complexity,
Designing for Impact
I help startups, brands, and enterprises deliver intuitive, scalable, and ethically-driven design solutions
*This site is transitioning from my old one. Some links will temporarily redirect there. Thank you for your patience!
Go to Old Portfolio Site
Go to Old Portfolio Site
Optimizing AT&T's Seller CRM Platform with Salesforce Cloud
Leading the Product Model Team. My focus was to improve the overall UX/UI by applying Salesforce best practices and integrating custom design solutions with Sales Cloud. This streamlined workflows, reduced clicks for tasks, and enhanced efficiency for sellers.
Info Architecture
Design System
Analytical-Thinking
UX/UI Design
Optimizing AT&T's Seller CRM Platform with Salesforce Cloud
Leading the Product Model Team. My focus was to improve the overall UX/UI by applying Salesforce best practices and integrating custom design solutions with Sales Cloud. This streamlined workflows, reduced clicks for tasks, and enhanced efficiency for sellers.
Info Architecture
Design System
Analytical-Thinking
UX/UI Design
Optimizing AT&T's Seller CRM Platform with Salesforce Cloud
Leading the Product Model Team. My focus was to improve the overall UX/UI by applying Salesforce best practices and integrating custom design solutions with Sales Cloud. This streamlined workflows, reduced clicks for tasks, and enhanced efficiency for sellers.
Info Architecture
Design System
Analytical-Thinking
UX/UI Design
Rethinking How Customers Choose FiOS TV Plans
Focus was to design an intuitive, user-friendly interface for Fios TV Test Drive, making it easy to explore over 400 channels and receive personalized TV plan recommendations based on viewing habits.
Visual Design
Design System
Interactive Prototyping
Usability Testing
Rethinking How Customers Choose FiOS TV Plans
Focus was to design an intuitive, user-friendly interface for Fios TV Test Drive, making it easy to explore over 400 channels and receive personalized TV plan recommendations based on viewing habits.
Visual Design
Design System
Interactive Prototyping
Usability Testing
Rethinking How Customers Choose FiOS TV Plans
Focus was to design an intuitive, user-friendly interface for Fios TV Test Drive, making it easy to explore over 400 channels and receive personalized TV plan recommendations based on viewing habits.
Visual Design
Design System
Interactive Prototyping
Usability Testing
Building a Better Retail Store Experience for Verizon
During the COVID-19 pandemic, Verizon called for ideas to tackle new retail challenges, receiving over 1,000 submissions. I led a small team from the Experience Design Team to develop our concept, winning first place and shaping the future of Verizon stores.
Product Design
Design Leadership
Product Management
UX/UI Design
Building a Better Retail Store Experience for Verizon
During the COVID-19 pandemic, Verizon called for ideas to tackle new retail challenges, receiving over 1,000 submissions. I led a small team from the Experience Design Team to develop our concept, winning first place and shaping the future of Verizon stores.
Product Design
Design Leadership
Product Management
UX/UI Design
Building a Better Retail Store Experience for Verizon
During the COVID-19 pandemic, Verizon called for ideas to tackle new retail challenges, receiving over 1,000 submissions. I led a small team from the Experience Design Team to develop our concept, winning first place and shaping the future of Verizon stores.
Product Design
Design Leadership
Product Management
UX/UI Design
Product designer expert in
User Experience Design
User Experience Design
User Experience Design
User Experience Design
User Experience Design
and
Visual Design
Visual Design
Visual Design
Visual Design
Visual Design
with over
10 years
10 years
10 years
10 years
10 years
of industry exeperience.
Expertise extends to
Design Strategy
Design Strategy
Design Strategy
Design Strategy
Design Strategy
using standard and
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
enabling me to create both
intuitive design solutions
and simplified user experience
Currently works as
Design Consultant
Design Consultant
Design Consultant
Design Consultant
Design Consultant
in Los Angeles
Product designer expert in
User Experience Design
User Experience Design
User Experience Design
User Experience Design
User Experience Design
and
Visual Design
Visual Design
Visual Design
Visual Design
Visual Design
with over
10 years
10 years
10 years
10 years
10 years
of industry exeperience.
Expertise extends to
Design Strategy
Design Strategy
Design Strategy
Design Strategy
Design Strategy
using standard and
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
enabling me to create both
intuitive design solutions
and simplified user experience
Currently works as
Design Consultant
Design Consultant
Design Consultant
Design Consultant
Design Consultant
in Los Angeles
Product designer expert in
User Experience Design
User Experience Design
User Experience Design
User Experience Design
User Experience Design
and
Visual Design
Visual Design
Visual Design
Visual Design
Visual Design
with over
10 years
10 years
10 years
10 years
10 years
of industry exeperience.
Expertise extends to
Design Strategy
Design Strategy
Design Strategy
Design Strategy
Design Strategy
using standard and
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
enabling me to create both
intuitive design solutions
and simplified user experience
Currently works as
Design Consultant
Design Consultant
Design Consultant
Design Consultant
Design Consultant
in Los Angeles
Experience
Experience
UX/UI Design
Visual Design
Interaction Design
Design Leadership
Design Strategy
AI Design
Generative AI
AI Content Creation
Interaction Design
Design Systems
UX Content Strategy
Workshops
User Research
Usability Testing
Accessibility
Advertising
Branding
Consulting
Mentoring
No-Code
No-Code
No-Code
+ More
+ More
+ More