Simplifying Complexity, Designing for Impact
Simplifying Complexity,
Designing for Impact
I help startups, brands, and enterprises deliver intuitive, scalable, and ethically-driven design solutions
*This site is transitioning from my old one. Some links will temporarily redirect there. Thank you for your patience!
Simplifying AT&T's Seller Experience with Salesforce Cloud Solutions
As the Product Design Lead Consultant, I was brought in to optimize a key aspect of this transformation, streamlining the Configure, Price, Quote (CPQ) process to enhance the seller experience while maximizing Salesforce capabilities.
Info Architecture
Design System
Analytical-Thinking
UX/UI Design
Simplifying AT&T's Seller Experience with Salesforce Cloud Solutions
As the Product Design Lead Consultant, I was brought in to optimize a key aspect of this transformation, streamlining the Configure, Price, Quote (CPQ) process to enhance the seller experience while maximizing Salesforce capabilities.
Info Architecture
Design System
Analytical-Thinking
UX/UI Design
Simplifying AT&T's Seller Experience with Salesforce Cloud Solutions
As the Product Design Lead Consultant, I was brought in to optimize a key aspect of this transformation, streamlining the Configure, Price, Quote (CPQ) process to enhance the seller experience while maximizing Salesforce capabilities.
Info Architecture
Design System
Analytical-Thinking
UX/UI Design
Designing a Cohesive Brand & Seamless UX for an Ad-Tech Platform
Working with a growing startup, I developed a strong brand identity, redesigned the website to align with the brand, and enhanced the UX/UI of the AdTech platform, which offers innovative solutions to transform the ad serving landscape.
Branding
UX/UI Design
Web Design
Visual QA
Designing a Cohesive Brand & Seamless UX for an Ad-Tech Platform
Working with a growing startup, I developed a strong brand identity, redesigned the website to align with the brand, and enhanced the UX/UI of the AdTech platform, which offers innovative solutions to transform the ad serving landscape.
Branding
UX/UI Design
Web Design
Visual QA
Designing a Cohesive Brand & Seamless UX for an Ad-Tech Platform
Working with a growing startup, I developed a strong brand identity, redesigned the website to align with the brand, and enhanced the UX/UI of the AdTech platform, which offers innovative solutions to transform the ad serving landscape.
Branding
UX/UI Design
Web Design
Visual QA
Building the Future of Verizon Retail Store
During the pandemic, Verizon's "Build the Future Challenge" drew over 1,000 submissions, and seeing an opportunity to create something meaningful, I formed a team, pitched an idea, and built a prototype that became one of only three winning concepts.a
Product Design
Design Leadership
Product Management
UX/UI Design
Building a Better Retail Store Experience for Verizon
During the COVID-19 pandemic, Verizon called for ideas to tackle new retail challenges, receiving over 1,000 submissions. I led a small team from the Experience Design Team to develop our concept, winning first place and shaping the future of Verizon stores.
Product Design
Design Leadership
Product Management
UX/UI Design
Building the Future of Verizon Retail Store
During the pandemic, Verizon's "Build the Future Challenge" drew over 1,000 submissions, and seeing an opportunity to create something meaningful, I formed a team, pitched an idea, and built a prototype that became one of only three winning concepts.a
Product Design
Design Leadership
Product Management
UX/UI Design
Designing the Verizon Fios TV: Helping Customers Find the Perfect Plan
Leading the design of the new Verizon Fios TV tool and discovery experience, enabling users to seamlessly explore over 400 channels, track their viewing habits, and receive personalized TV plan recommendations.
Visual Design
Design System
Interactive Prototype
Usability Testing
Designing the Verizon Fios TV: Helping Customers Find the Perfect Plan
Leading the design of the new Verizon Fios TV tool and discovery experience, enabling users to seamlessly explore over 400 channels, track their viewing habits, and receive personalized TV plan recommendations.
Visual Design
Design System
Interactive Prototype
Usability Testing
Designing the Verizon Fios TV: Helping Customers Find the Perfect Plan
Leading the design of the new Verizon Fios TV tool and discovery experience, enabling users to seamlessly explore over 400 channels, track their viewing habits, and receive personalized TV plan recommendations.
Visual Design
Design System
Interactive Prototype
Usability Testing
Product designer expert in
User Experience Design
User Experience Design
User Experience Design
User Experience Design
User Experience Design
and
Visual Design
Visual Design
Visual Design
Visual Design
Visual Design
with over
10 years
10 years
10 years
10 years
10 years
of industry exeperience.
Expertise extends to
Design Strategy
Design Strategy
Design Strategy
Design Strategy
Design Strategy
using standard and
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
enabling me to create both
intuitive design solutions
and simplified user experience
Currently works as
Design Consultant
Design Consultant
Design Consultant
Design Consultant
Design Consultant
in Los Angeles
Product designer expert in
User Experience Design
User Experience Design
User Experience Design
User Experience Design
User Experience Design
and
Visual Design
Visual Design
Visual Design
Visual Design
Visual Design
with over
10 years
10 years
10 years
10 years
10 years
of industry exeperience.
Expertise extends to
Design Strategy
Design Strategy
Design Strategy
Design Strategy
Design Strategy
using standard and
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
enabling me to create both
intuitive design solutions
and simplified user experience
Currently works as
Design Consultant
Design Consultant
Design Consultant
Design Consultant
Design Consultant
in Los Angeles
Product designer expert in
User Experience Design
User Experience Design
User Experience Design
User Experience Design
User Experience Design
and
Visual Design
Visual Design
Visual Design
Visual Design
Visual Design
with over
10 years
10 years
10 years
10 years
10 years
of industry exeperience.
Expertise extends to
Design Strategy
Design Strategy
Design Strategy
Design Strategy
Design Strategy
using standard and
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
Generative AI Tools
enabling me to create both
intuitive design solutions
and simplified user experience
Currently works as
Design Consultant
Design Consultant
Design Consultant
Design Consultant
Design Consultant
in Los Angeles
Experience
Experience
UX/UI Design
Visual Design
Interaction Design
Design Leadership
Design Strategy
AI Design
Generative AI
AI Content Creation
Interaction Design
Design Systems
UX Content Strategy
Workshops
User Research
Usability Testing
Accessibility
Advertising
Branding
Consulting
Mentoring
No-Code
No-Code
No-Code
+ More
+ More
+ More